Intel - Mobile App Solutions for a New Mobile Platform and App Store

Intel - one of the largest technology companies in the world - www.intel.com - decided to get into the tablet market.  In order to do so successfully, it needed a mobile delivery model and solutions that would get consumers to buy its new tablet. It launched AppUp - www.appup.com - its own online app store.  Initially, Intel was going to develop apps on its new MeeGo OS platform; however, later decided to become more of a device agnostic provider of apps and leverage HTML5. From MeeGo to the HTML5 offering, we delivered critical mobile app solution recommendations to populate its store effectively, and were instrumental in identifying a key area of app development by making recommendations of app type, and how to most effectively build those apps so they scale while also being accepted by the general public. We worked with Intel to populate what is widely known in the mobile industry as one of the top 1 or 2 categories for mobile apps.

 Wells Fargo Bank - Mobile Strategies and App Marketing

Social G2 was contacted by Wells Fargo Bank  - https://www.wellsfargo.com/ - one of the largest banks in the United States to help them understand the absolute state-of-the-art of mobile business banking. Not surprisingly, the best information was found by going to over 500 different blogs, forums and chat rooms to understand the latest industry information. We delivered a key mobile and tablet app strategy for the future of Wells Fargo's mobile business banking. We used a variety of tools and techniques to decipher relevant and meaningful information in order to develop a comprehensive strategy for the bank. https://www.wellsfargo.com/mobile/

Penguin Group Inc. - DK/Brady Grames - A Gaming Associated App, that was simple and effective for Brady Games

Penguin Group Inc. - www.penguin.com - is one of the largest publishers in the world.  One of its most popular divisions is called Brady Games - www.bradygames.com. That division is one of only two Tier 1 producers of sophisticated gaming and strategy guides for premium brand games Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} such as Call of Duty: Modern Warfare 3, Grand Theft Auto, WORLD OF WARCRAFT and many more. In an effort to expand its own catalog of content, they worked with us to understand mobile capabilities and ultimately provide ideas to roll out certain apps and ePubs. Brady Games has since taken our recommendation and launched an iOS version of the ever-popular “cheater code” book that gamers absolutely love! 

Kleintech - Needed New Social Media Consumer Marketing Channels 

Social G2 was asked by Kleintech - http://www.kleintech.com/ - a leading mobile provider to find new ways of marketing to land consumers for a mobile shopping decision engine. The app was designed for the iPhone, other smart phones and standard feature phones to enable consumers on the go. From a mobile phone, a consumer could look up product information, pricing information, comparable products, competitive products and more. The goal of the application is to help consumers know that they are getting the best possible value and price when shopping.

My Bean Jar - Mobile Ad Network Strategies

Social G2 was asked to deliver a comprehensive mobile strategy for My Bean Jar - http://www.mybeanjar.com/ - in order to help them build an extensive mobile ad network. SocialG2 conducted vast market research on the online gaming market in order to help the client understand what advertising products are most relevant and meaningful. Over a period of 30 days, Social G2 effectively launched and concluded a campaign to find and contact the top 100 free online games, the top 100 iPhone game developers and the top 100 paid games. Social G2 used Linked in, Google, thousands of blogs and chat rooms via our own tools and techniques to provide a full market understanding for the client.